Ford Motor Company has revealed sketch images outlining its new electric pickup, which is expected to be similar in size to the Ford Ranger. The sketches highlight a design that prioritizes superior aerodynamics compared to traditional pickups in the same segment. The vehicle features a more rounded, teardrop-shaped cabin, helping to channel airflow smoothly toward the rear to improve efficiency and driving range. Although the graphics give it the appearance of a coupe-style SUV with a sloping rear, the production version is expected to retain a conventional pickup bed.
Ford says the bodywork and aerodynamic enhancements could increase driving range by approximately 15 percent, or around 80 kilometers, if applied to the most fuel-efficient gasoline-powered pickup currently on sale. An accompanying video also shows early concept sketches, some featuring high-sided beds, while others display sharply raked rear glass similar to a sedan.
After becoming the powertrain supplier to Red Bull Racing, Ford stated that its experience in Formula 1 has helped shape the development approach for this new model.
Saleem Mert, Ford’s Senior Manager of Advanced EV Aerodynamics, said: “To bring our new mid-size electric pickup to life, we didn’t just look to the automotive industry for inspiration—we looked to the racetrack. By adapting a Formula 1-inspired development cycle, we shifted to a ‘fail fast, learn faster’ mindset.”
Instead of using a wind tunnel solely to validate the drag coefficient at the end of development, the team tested interchangeable 3D-printed components in the wind tunnel from the earliest design stages. Ford noted that the wind tunnel was used as an active development tool while designers were just beginning their sketches, working with the urgency of a race-team pit crew.
The new pickup will be built on Ford’s Universal Electric Vehicle (UEV) platform, with a targeted U.S. starting price of around $30,000 (approximately 936,000 baht) to make it more accessible to buyers.
Jim Farley, Ford’s President and CEO, stated: “It will be as quick as a Ford Mustang EcoBoost and have more passenger volume than a 2025 Toyota RAV4, along with a truck bed, smart cargo solutions, and a frunk.” If accurate, the electric pickup could accelerate from 0–100 km/h in under five seconds.
The new electric pickup is scheduled to launch in the United States in 2027.
Source: CarExpert